WSA Visit: A Step-by-Step Guide

Ever wondered how to maximize every moment of your WSA visit? With the right preparation, you can turn this industry event into a game-changing experience.

As an event coordinator, I’ve guided professionals through some of the world’s top trade shows, ensuring they leave informed, connected, and ready to tackle their next big move.

World Shoe Association is the ultimate event for footwear professionals, bringing together manufacturers, designers, and retailers to explore the latest trends, products, and innovations in the industry.

In this guide, you’ll learn how to prepare before the event, navigate the venue like a pro, and take full advantage of networking opportunities.

So let’s get started!

1. Preparing for the WSA Visit

The last WSA event, held February 6-8 and August 7-9, 2012, at the Sands Expo and Convention Center, Las Vegas, provided attendees with an excellent opportunity to explore the latest trends in the shoe industry. If you’re planning to attend the next WSA, it’s crucial to prepare early. Here are 3 key areas to focus on before the event:

Event Registration

• Register As Early As Possible: Early registration often gives you access to discounted rates or priority options. It also allows time to correct any errors if issues arise during sign-up.
• Official Website: https://wsashow.com/
• Confirm Your Registration Details: Review your information to make sure everything matches your ID or payment details. Print or save a digital copy of your confirmation for easy access later. Having it on hand can be helpful for check-in or troubleshooting any issues.

Gather All Necessary Documents

• Prepare Your Identification: Many events require government-issued ID to pick up badges or passes. Double-check what the WSA requires to avoid delays on event day.
• Keep Proof Of Payment Handy: Whether it’s a receipt, email confirmation, or invoice, have this ready to show in case of disputes. A clear screenshot or printout works well.
• Know Your Company’s Registration Process: If your employer is handling sign-up, confirm everything is completed on their end. Follow up with the person responsible to avoid last-minute surprises.

Review The Event Agenda In Advance

• Check For Early Sign-Ups For Workshops: Some seminars or workshops may have limited slots that fill up quickly. Signing up in advance guarantees you don’t miss high-priority sessions.
• Highlight Key Sessions You Want To Attend: Use the WSA agenda to mark events that align with your business goals. This helps you focus your time effectively during the event.

2. Travel and Logistics

Proper travel and logistics planning helps make your WSA visit stress-free and productive. Here are some key areas to focus on before you go:

Book Your Accommodation Early

• Choose Hotels Near The Venue: Staying close to the event saves time and reduces transportation hassles. For example, look for hotels within walking distance or a short drive from the venue. A nearby hotel gives you more time to explore the event and network with other attendees.
• Compare Prices And Amenities: Look for deals on hotels offering free breakfast, Wi-Fi, or shuttle services. These small perks can save money and make your stay more comfortable.
• Reserve Your Room In Advance: Popular hotels fill up quickly during major events like WSA. Early bookings give you better options and peace of mind.

Plan Your Transportation

• Research Local Transportation Options: Look up public transit, rideshare services, or shuttle options near your accommodation. Knowing your travel choices helps you move around easily without delays.
• Rent A Car If Needed: If the venue is far from your hotel or public transit isn’t convenient, renting a car might be a good idea. Check parking availability and fees at both your hotel and the event venue.
• Check For Airport Transfers: Many hotels and transportation services offer airport shuttles. Booking one in advance can save you time and hassle when arriving or departing.

Organize Your Travel Itinerary

• Confirm Your Travel Dates And Times: Double-check your flight or train tickets to avoid any last-minute surprises. Keep a copy of your itinerary handy for quick reference.
• Include Buffer Time For Delays: Arriving a day early allows you to settle in and avoid missing important sessions if there are travel delays. Plan extra time for check-ins or navigating unfamiliar locations.
• List Important Addresses And Contacts: Write down the event venue, hotel, and emergency contacts in case your phone runs out of battery. Having this information ready helps you stay organized and stress-free.

3. Packing Essentials

Packing thoughtfully for WSA can help you stay comfortable, organized, and prepared for a productive event. Here are 2 categories to focus on while packing:

Business and Event Items

• Bring Business Cards: Networking is a key part of WSA, so carry plenty of cards to share with new connections. Keep them in an easy-to-access holder to avoid mishandling during conversations.
• Pack A Notebook And Pen: While digital tools are handy, having a physical notebook lets you jot down quick notes or sketches. It’s a simple backup in case your devices run out of battery.
• Include A Lightweight Bag For Giveaways: Many exhibitors hand out samples or brochures, so bring a small tote or backpack. This makes it easy to carry materials without cluttering your hands.

Comfort And Personal Items

• Wear Comfortable Shoes: You’ll walk and stand a lot during the event, so pack footwear that provides support. Avoid brand-new shoes to prevent blisters or discomfort.
• Bring Snacks And Water: Long event hours can make it hard to find quick meals. Packing healthy snacks and a refillable water bottle keeps you energized throughout the day.
• Include Travel-Sized Toiletries: Pack essentials like hand sanitizer, tissues, and pain relievers for unexpected needs. Having these items handy can save you from running around looking for supplies.

4. Navigating the WSA Venue

A well-planned approach to navigating the WSA venue will help you save time and stay productive throughout the event. Here are some essential steps to prepare for a smooth experience:

• Download The Venue Map: Check the WSA website or app for a detailed map of the venue. Study it ahead of time to identify key areas like entrances, exhibitor halls, and restrooms.
• Highlight Priority Booths And Areas: Mark the locations of exhibitors or sessions you want to visit. This helps you plan your route and avoid wandering aimlessly.
• Locate Food And Rest Areas: Know where to find dining areas and lounges for quick breaks. Having this information will save you time when you need to recharge.
• Take Breaks During Off-Peak Hours: Step away from the hustle when the venue is most crowded. Use these quieter moments to grab a meal or relax.
• Group Nearby Booth Visits Together: Plan your route to visit booths in the same area consecutively. This reduces walking time and keeps you organized.

5. Making the Most of Networking Opportunities

Networking at WSA is an excellent way to build valuable connections and grow professionally. Here are some key steps to prepare for making the most of these opportunities:

• Create A Quick Personal Introduction: Practice a short introduction that highlights who you are, your role, and your goals for attending WSA. This helps you make a great first impression when meeting new people.
• Set Clear Networking Goals: Decide what you want to achieve, whether it’s meeting potential clients, learning from peers, or building partnerships. Having specific goals helps you focus your efforts during the event.
• Use A Digital Contact Solution: Consider using a business card scanner app to quickly save contact information. This makes follow-ups easier and keeps your connections organized.
• Bring A Small Notebook: Jot down key details about conversations you have during the event. These notes help personalize your follow-up messages and strengthen connections.
• Attend Mixers And Social Events: Join scheduled networking sessions or informal meetups to connect with industry professionals. These events often lead to unexpected and valuable relationships.
• Be An Active Listener: Show genuine interest in what others are saying by asking thoughtful questions. People appreciate engaging conversations and are more likely to remember you.

6. Participating in Workshops and Seminars

Workshops and seminars at WSA are valuable opportunities to learn and connect with industry experts. Here are 2 key steps to prepare for making the most out of them:

Research And Prioritize Sessions

• Review The Schedule In Advance: Check the event agenda and mark workshops or seminars relevant to your goals. This allows you to focus on sessions that align with your interests.
• Look Up Speaker Profiles: Research the speakers to understand their expertise and background. Knowing their credentials helps you prepare thoughtful questions and adds value to your participation.
• Register For Limited-Capacity Sessions Early: Some workshops may have limited seats, so sign up as soon as registration opens. Early planning guarantees you don’t miss out on high-demand events.

Engage And Follow Up

• Arrive Early To Find A Good Seat: Getting to the session early gives you the best seating options and a chance to interact with others before the event starts. It also helps you settle in without rushing.
• Participate Actively In Discussions: Engage with the speaker and other attendees by asking questions or sharing your thoughts. For example, ask them about specific challenges they’ve faced or their strategies for overcoming obstacles in the industry.
• Connect With Speakers And Attendees Afterward: Approach the speaker or fellow attendees to exchange contact information. Following up with a thank-you message or question shows professionalism and builds lasting relationships.

7. 7 Tips for First-Time Attendees

If it’s your first time attending WSA, preparation can make your experience smooth and enjoyable. Here are 3 essential tips to help you get ready:

• Arrive Early Each Day: Getting to the event early gives you time to settle in and familiarize yourself with the venue. It also lets you beat the crowds and start your day with less stress.
• Create A Daily Schedule: Use the event agenda to plan your day and prioritize sessions, workshops, or booths. A schedule keeps you organized and helps you make the most of your time.
• Research The Event Rules: Read the WSA guidelines to understand entry requirements, prohibited items, or special instructions. Knowing the rules prevents any unexpected issues at the venue.
• Wear Comfortable Clothing And Shoes: You’ll be on your feet for hours, so choose attire that keeps you comfortable. Avoid brand-new shoes to prevent blisters or soreness.
• Carry Snacks And A Water Bottle: Pack light snacks and a refillable water bottle to stay energized throughout the day. This helps you avoid long food lines during busy hours.
• Bring A Portable Charger: Your phone and other devices will get heavy use, so keep a charger handy. It ensures you can stay connected and take notes or photos as needed.
• Follow Up After The Event: Take notes on who you meet and send them a quick message or email afterward. Staying in touch strengthens relationships and shows your interest in continuing the conversation.

Conclusion

Don’t miss the opportunity to experience innovative technology, attend insightful sessions, and connect with key industry professionals. Stay updated on the next scheduled event date and location for gaining valuable insights into the latest trends and advancements in the footwear industry.

If you’re seeking high-quality footwear but high MOQs often become a significant barrier to choose the right manufacturer, consider XDS. We understand these challenges and offer low and flexible MOQs—starting from just 500 pairs for certain styles. With our small production lines and commitment to supporting new brands, we aim to provide tailored solutions for your business needs. Contact us today!

Check Out These Additional Resources

We’ve gathered a few more articles that could help you out. Check them out for more great advice:

• How to Find a Shoe Manufacturer?
• Mastering Canton Fair: A Visitor’s Handbook

Still haven’t found what you’re looking for? Don’t hesitate to contact us; we’re available around the clock to assist you.