Attending GDS: A Beginner’s Handbook

Have you ever wondered how the world’s biggest shoe trends are discovered? The answer lies at GDS – the ultimate destination for footwear innovation and fashion!

As an expert in trade shows, I’ve guided countless first-timers through events like this, making sure they get the most out of their experience.

GDS (Global Destination for Shoes & Accessories) is the premier event where the future of shoes and accessories is revealed, attracting top designers, and brands.

In this guide, you’ll discover how to prepare for GDS and make the most out of networking opportunities. We will also guarantee that you will leave with valuable insights.

Keep reading to learn more!

1. Pre-Event Preparation

Attending GDS is exciting, but like any major event, preparation is key to making the most of your visit. This section is all about setting yourself up for success before you arrive. Here are the steps to help you prepare for GDS:

Register Early

Secure your spot by registering online through the official GDS website. Early registration often comes with perks like early event updates and special offers, so don’t wait until the last minute.

Review the Event Agenda

Download the event schedule and take note of key sessions, workshops, and exhibitor booths that interest you. Highlight events relevant to your business goals. Planning your days ahead helps you focus on the most important parts of GDS.

Research Exhibitors

Review the list of exhibitors and the event schedule before you go. This helps you identify which booths to visit and plan your day around workshops or presentations that interest you. Having a clear plan saves time and helps you stay focused.

Prepare Your Business Materials

Bring plenty of business cards and update your company’s brochures or product catalogs. GDS is a networking event, and having professionally ready materials shows you are serious and prepared. Digital copies of materials on a tablet can also be helpful.

2. What to Pack for GDS

Packing smart for GDS can make your experience smooth and stress-free. Bringing the right items helps you stay comfortable, professional, and ready to connect. Below are the essential items to pack:

• Business Cards: Pack more business cards than you think you’ll need. GDS is all about networking; you’ll be handing these out at every turn.
• Comfortable Shoes: You’ll be walking and standing for most of the day. Choose stylish and comfortable shoes to keep your feet happy throughout the event.
• Professional Outfit: Dress in business attire that reflects your brand. Looking polished helps make a great first impression when meeting exhibitors and potential clients.
• Tote or Backpack: Carry a lightweight, comfortable bag for brochures, catalogs, and samples. Pick something easy to carry that won’t strain your shoulders after a long day.
• Event Ticket and ID: Print out your event pass or save it on your phone. Also, bring a government-issued ID, as you might need it for registration or hotel check-in.
• Tablet or Laptop: A tablet or laptop is helpful for presentations, quick research, or accessing digital materials. Make sure it’s fully charged before you leave.

3. Navigating the GDS Event

GDS is packed with activities, and knowing how to explore the event makes the experience more productive. This section breaks down the main areas you should focus on during your visit:

Exhibitor Halls

The exhibitor halls are the heart of GDS, featuring brands from across the footwear and accessories industry. Each booth showcases the latest products, collections, and innovations. Take time to visit booths that align with your business goals and connect with representatives. Keep a list of must-see exhibitors to stay organized.

Trend Zones

Trend zones highlight upcoming styles and innovations shaping the future of footwear. These areas are designed to spark inspiration and give you insight into market shifts. Walk through these zones to gather ideas and spot patterns that could influence your product lines.

Workshops and Panels

GDS hosts workshops and panel discussions led by industry experts. These sessions cover topics like market trends, sustainability, and digital transformation in fashion. Attending workshops helps you gain valuable insights and practical knowledge. Bring a notebook to capture key takeaways you can apply to your business.

4. Networking Tips

Networking at GDS is the best way to grow your business and make valuable connections. With so many industry leaders and professionals, it’s important to be prepared. Here are the networking tips to help you at GDS:

• Prepare an Elevator Pitch: Have a short, clear description of your business and what you offer. This helps others understand your value quickly and keeps conversations flowing.
• Start Conversations at Booths: Exhibitor booths are great places to meet people naturally. Ask questions about products or services, and use that as a way to introduce yourself.
• Use Networking Lounges: Take breaks in the networking lounges and strike up conversations with those around you.
• Attend Workshops and Panels: Workshops often attract like-minded people interested in the same topics. Sit next to someone new and introduce yourself after the session.

5. Engaging with Exhibitors

Engaging with exhibitors at GDS is a valuable way to discover new products and build business relationships. Start by approaching booths that align with your interests and introduce yourself confidently. Asking about the latest collections or product features is a great way to open the conversation.

Take time to listen and ask follow-up questions to show your interest. Collect brochures or samples, and take notes on key details discussed during your visit. Before leaving, exchange business cards and ask about the best way to stay in touch after the event.

6. Participating in Workshops

Workshops at GDS provide hands-on learning and insights from industry experts. Participating in these sessions can help grow your knowledge. Below are the workshops worth attending at GDS:

Footwear Trend Forecasting

This workshop highlights the upcoming trends in materials, colors, and designs for the next season. For example, experts break down market research and share insights on what consumers are looking for. Attending helps you stay ahead of trends and adapt your product line accordingly.

Sustainable Manufacturing Practices

Learn how brands are adopting eco-friendly practices to reduce waste and improve sustainability. This workshop covers innovative materials and production methods that help lower environmental impact.

Digital Transformation in Retail

This session focuses on how technology is changing the way shoes and accessories are marketed and sold. For example, topics include virtual try-ons, e-commerce strategies, and digital marketing tools. Discover practical ways to apply these ideas to your business operations.

Building Strong Supplier Relationships

Strong supplier partnerships are key to a successful business. This workshop teaches how to negotiate better contracts, communicate effectively, and create long-term relationships with suppliers. You’ll leave with tips on how to improve the quality and reliability of your supply chain.

7. 5 Final Tips for Beginners

Attending GDS for the first time can feel overwhelming, but a few simple tips can help you make the most of the experience. This section shares helpful advice to keep your visit smooth and productive:

• Arrive Early: Getting to the event early gives you time to settle in and get familiar with the layout. It’s also a great chance to visit popular booths before the crowds arrive.
• Plan Breaks into Your Day: Walking the exhibition floor all day can get tiring. Schedule short breaks to recharge, grab a snack, and review the contacts you’ve made.
• Set Realistic Goals: Focus on a few key goals, like meeting specific exhibitors or attending certain workshops. This helps you stay focused and prevents you from feeling overwhelmed.
• Be Open to New Connections: Don’t just stick to your original plan. If you meet someone interesting or stumble upon a unique booth, take the time to engage.
• Take Photos (When Allowed): Photograph products, booths, or presentation slides you find interesting. This helps you remember details and gives you visual references for later.

Conclusion

GDS (Global Destination for Shoes & Accessories) is an incredible opportunity to connect with industry leaders, discover new trends, and grow your business. The next GDS event will take place from February 2 to 4, 2025, at Hansaallee 321, 40549 Düsseldorf, Germany. By preparing ahead of time, you can make the most of your visit and bring valuable insights back to your company.

If you’re in search of a reliable footwear manufacturing partner, XDS is the perfect for you. Contact us today to receive our full product catalog and discover our latest pricing options.

Recommended Reads for You

If you’re looking for more insights, we’ve put together a list of helpful articles that you might enjoy:

• How to Find a Shoe Manufacturer?
• Garda Fair: Making the Most of Your Visit

Still haven’t found what you’re looking for? Don’t hesitate to contact us; we’re available around the clock to assist you.